The Incredible Amount Of Money Universal Is Spending To Advertise Jurassic World: Fallen Kingdom

By  at Mei 31, 2021  , , ,  No comments
The Incredible Amount Of Money Universal Is Spending To Advertise Jurassic World: Fallen Kingdom

With May almost over, we now find ourselves firmly entrenched in summer blockbuster season. Movies like Avengers: Infinity War and Deadpool 2 have already done considerable work at the box office, and we're less than a month away from Universal's debut of Jurassic World: Fallen Kingdom. The marketing campaign for the film has been underway for months, and it looks like Jurassic World: Fallen Kingdom's marketing budget is one of the biggest in recent memory. Large marketing campaigns are usually the norm for Hollywood blockbusters, but in the case of the latest dino-oriented film, the numbers are even more incredible.

True to the massive nature of the movie, Jurassic World: Fallen Kingdom is utilizing an enormous marketing campaign. In total, Deadline reports that the entire media campaign will double the cost of the first film's marketing campaign and cost Universal roughly $185 million. For the sake of context, this is more expensive than Avengers: Infinity War ($150 million), Spider-Man: Homecoming ($140 million), or Guardians of the Galaxy Vol. 2 ($80 million).

One specific area that Universal has invested quite a bit of money in is partnerships and tie-in products. Jurassic World: Fallen Kingdom has seen a broad range of tie-in consumer goods announced in recent weeks, with products like Doritos, JEEP, Dr. Pepper, and many others incorporating the dinosaur theme to get the word out about the film.

Of course, it is certainly worth remembering Universal has plenty of reasons to have faith in Jurassic World: Fallen Kingdom's ability to make some serious cash to help offset the cost of the marketing. The original Jurassic World proved itself as a record-breaking hit when it debuted back in 2015, and the sequel generated quite a bit of buzz by enlisting indie director J.A. Bayona, who made a name for himself with 2016's A Monster Calls. Moreover, early screenings of Jurassic World: Fallen Kingdom have generated some serious buzz, so it's not entirely difficult to imagine this will resonate with audiences in a similar way.

Jurassic World: Fallen Kingdom will pick up three years after the events of Jurassic World. The story will focus on Owen (Chris Pratt) and Claire (Bryce Dallas Howard) as they venture back to Isla Nublar to rescue the dinosaurs when a massive volcanic eruption threatens all of the prehistoric life in the now-abandoned theme park. Thematically, it has been said that Fallen Kingdom will deal heavily in some darker ideas of animal rights violations, and the new film will directly call back to the original Jurassic Park franchise by bringing back Jeff Goldblum as Dr. Ian Malcolm.

Following that massive marketing push, we will see the dinosaurs return to the big screen later this summer when Jurassic World: Fallen Kingdom debuts on June 22, 2018. Only time will tell if the movie's massive marketing budget will be worth it, but if you are excited about the film, make sure to mark the release date down on your moviegoing calendars. While you're at it, take a look at our comprehensive 2018 movie premiere guide to see what other films are going to debut later this year.





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Jurassic World 3 Won't Include Any Hybrid Dinosaurs - It's Your Last Chance to See All Your Favorite Predators! Description Jurassic World: Fallen Kingdom is an upcoming adventure film by J. A. Bayona scheduled for June 22, 2018.
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One Scene That Was Difficult For Black Panther To Shoot

By  at Mei 31, 2021  , , ,  No comments
One Scene That Was Difficult For Black Panther To Shoot

While Marvel fans are counting down the day until Avengers: Infinity War, the studio itself is still very much riding high on the success of Black Panther. Ryan Coogler's explosive and thrilling blockbuster brought the character into the spotlight for the first time, after his introduction in Captain America: Civil War. Black Panther shattered box office expectations, breaking records and giving the MCU yet another critical win under its belt. The movie has been praised as a significant moment in pop culture, although now it appears that filming had its challenges. Namely, the waterfall scenes that happened a few times over the course of the film's runtime. Victoria Alonso, the executive vp physical production for Marvel Studios, told the story herself, saying:

Every movie has its own challenge. When we were shooting the waterfall scene in Black Panther, the sun was hitting the water in such a way that it was reflecting in the eyes of the actors, and making some people feel dizzy. So we had to stop shooting. It rains in Atlanta a lot, as it does in London. You are constantly chasing weather. You have no way of managing that.

It looks like the hot Atlanta sun was enough to ruin filming on Black Panther, especially when it interacted with water in Wakanda's iconic waterfall. Obviously the set itself was constructed by Marvel for the blockbuster to film in Atlanta, but that doesn't mean that weather couldn't still put a wrench in production's plans. It's reasons like this why so many Marvel movies seem to film their biggest sequences from the safety of a sound stage, surrounded by green screens.

Victoria Alonso's comments to THR are even more interesting when you stop and think about how many times the waterfall came into play during Black Panther. We are first introduced to the iconic set piece during T'Challa's coronation ceremony. He is challenged by frenemy M'Baku, and they battle from atop the waterfall.

Killmonger eventually followed suit, and yet another challenge was made against T'Challa's mantle as King and Black Panther. While the title character didn't fare to well that time around, it once again brought the location back into the narrative. One has to wonder which (or both?) of these scenes was delayed by the Atlanta weather during shooting.

Filming new installments of the Marvel Cinematic Universe is clearly tricky, especially considering how much secrecy is associated with each blockbuster. Captain Marvel is currently running into a new set of challenges, as set photos reveal things like costumes and settings. Ultimately this is the risk of filming outside. That, and the weather.

Black Panther is still playing in theaters now, and a handful of characters will also appear in Avengers: Infinity War starting on April 27th, 2018. In the meantime, check out our 2018 release list to plan your next trip to the movies.




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One Scene That Was Difficult For Black Panther To Shoot


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One Scene That Was Difficult For Black Panther To Shoot


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One Scene That Was Difficult For Black Panther To Shoot


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In one of the particularly difficult scenes to shoot, DiCaprio's character is supposed to be eating raw bison meat in order to survive. Initially Leonardo was given a fake prop version of a bison liver to eat on screen, but because the fake meat looked too obviously fake DiCaprio decided to eat real raw bison liver for that scene.


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Black Panther has been praised as a significant moment in pop culture, although now it appears that filming had its challenges. Subscribe To One Scene That Was Difficult For Black Panther To Shoot
One Scene That Was Difficult For Black Panther To Shoot


Marvel's "Black Panther" will use South Korea's port city, Busan as the backdrop for a huge chase scene. The city, known for hosting Asia's biggest film festival, will see its landmarks
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Amy Poehler Is Making Her Movie Directorial Debut On Netflix

By  at Mei 30, 2021  , , ,  No comments
Amy Poehler Is Making Her Movie Directorial Debut On Netflix

Netflix, which has become a go-to destination for its original series, has been making more noise lately with original and exclusive movies on the platform. It seems like every couple of weeks, there is news of a buzzy movie headed to Netflix. Continuing this trend of big name actors and directors working with the preeminent streaming service, actress and producer Amy Poehler will be making her movie directorial debut with a film for Netflix titled Wine Country.

Amy Poehler will produce the film through her Paper Kite Productions, and, as one would expect from the actress, Wine Country will be a comedy. Emily Spivey and Liz Cackowski wrote the script for the film, which will tell the story of a group of longtime friends who go to Napa for a weekend getaway in order to celebrate a 50th birthday. In addition to directing and producing, Amy Poehler will also star in the film, and she will be joined by a stellar cast of female comedians, including Rachel Dratch, Ana Gasteyer, Paula Pell, Maya Rudolph, Emily Spivey and, of course, Tina Fey. According to The Hollywood Reporter, Wine Country will begin filming in Los Angeles and Napa later this month.

Amy Poehler obviously has a lot of experience in front of the camera, but this won't be her first time behind it. The hilarious actress previously directed an episode of Comedy Central's Broad City, as well as a few episodes of Parks and Recreation. This sounds like the right kind of film for Amy Poehler to make the jump to movies. She'll be working in the comedic genre where she excels, alongside many frequent collaborators. The premise is also a fun one, even though it doesn't give away much about the story. Just having all of these actresses together as their characters indulge in Napa's most famous export should be ripe for silliness as the women all play off one another.

Netflix has made a lot of news with its films of late. Bright, Mute and The Cloverfield Paradox all made a splash, for better or worse. Beyond just buzzy genre fare though, Netflix is providing a platform for stories that otherwise might struggle to get a budget and theatrical release, like 6 Balloons. They don't always hit quality wise, but it's good that the service is able to distribute movies like this. Now, when people are done binging Parks and Recreation for the umpteenth time, Netflix can recommend Amy Poehler's first feature directorial effort.

There is no release date set for Wine Country to debut on Netflix, but we'll keep you posted when the first trailer arrives. Check out our guide to see all of the original movies and acquisitions coming to Netflix in 2018.





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